Work experience: Franz is a growth strategist, helping brands to scale and better serve their customers. He worked in various international brand and marketing roles for Absolut Vodka and Lego before moving to consulting. As a consultant, he has helped start-up and challenger brands in the food sector to thrive. Franz combines a strong brand strategy skillset with deep digital marketing / e-commerce knowledge and product development skills.
What excites Franz: “I get excited about proactively creating the future with clients. I love identifying and working towards possible outcomes and scenarios.”
His superpower: “Success is only available to the optimist. I love changing perspectives and mindsets to initiate momentum.”