![The Loyalty Ladder](https://bluefeathers.b-cdn.net/wp-content/uploads/2024/03/Boy-Ladder-1200x675.png)
The Loyalty Ladder
Loyalty programmes can take different forms, from one-off offers to points, recommend a friend schemes or exclusive VIP programmes. And they can involve a wide variety of reward types from freebies to money off, access to exclusive content and charitable… show more
![Customer loyalty – what it is and what we’ve learned about it](https://bluefeathers.b-cdn.net/wp-content/uploads/2023/02/loyalty-1200x800.jpg)
Customer loyalty – what it is and what we’ve learned about it
Loyalty is an area that we at Blue Feathers are often asked to help clients with. In particular, what loyalty means to our clients’ businesses and whether it’s an area worth investing in – and if so, how to approach… show more