About us

We are a team of marketers brought together by our passion to help people and brands succeed. We use our extensive experience gained from working with blue chip companies to build growth-driving solutions for our clients.

Susie Partridge

Susie leads the Blue Feathers team. She is a consumer-led strategic thinker skilled in brand management, marketing process development and coaching. Susie draws on deep experience having successfully led brands and teams in blue chip businesses across multiple industries and global regions: Unilever, British Gas, Coca-Cola, Kimberley-Clark, L’Oréal Paris and now with clients at Tesco, Cambridge Assessment (part of the University of Cambridge) and Citipost.

Alex Lonsdale

Alex is a results-driven, strategic marketing consultant. Her expertise is in strategy and business development, loyalty and customer management, new product development and marketing communications.  Alex’s energy and willingness to challenge the status quo helps leadership teams to build an inspiring vision and execute a strategy to achieve that vision. Alex’s experience includes customer engagement at RBS and American Express.

Catherine Russell

Catherine is a senior copywriter with over 20 years’ experience within advertising agencies. She has a passion for long copy and is particularly strong on turning complex information into friendly, readable copy. She’s also a tone of voice specialist with a keen eye for detail – skills honed over the years on clients including Change4Life, Vodafone, HSBC, Drinkaware and Whizz-Kidz.

Christina Bertram

Christina is a marketing and communications specialist with over 15 years of experience leading iconic brands. From running global campaigns for established brands like Absolut Vodka, to developing the brand positioning, communications strategy and marketing plans for high growth brands like Aperol she combines a clear strategic vision with commercially driven executions. With a digitally savvy mind, Christina is passionate about connecting brands and consumers through relevance, emotion and purpose.

Gillian Clarke

Gillian is an experienced consumer goods marketer with significant experience managing powerful and iconic brands, such as KitKat, Quality Street, Fox’s Biscuits and Honey Monster (formerly Sugar Puffs). She is commercially savvy with a can-do attitude, combining strategic thought with a clear view of how to drive value in practical terms. Gillian takes pride in delivering and realising ambitious plans for brands.

Jess Poore

Jess is a senior marketing specialist with experience across a breadth of areas from brand and commercial marketing to customer experience. Her passion is putting customers front and centre to drive business growth and customer happiness. She has over 20 years of experience working in telco, financial services and home services businesses including BT, Sky, Capital One, British Gas and Virgin Media. Jess brings together data and insight, creativity and commercial understanding to shape powerful brand and marketing strategies.

Jessica Duncanson

Jessica specialises in marketing strategy and campaign management. With over 18 years of experience, Jessica loves to make the complex simple whilst building strong relationships, no matter how challenging the situation. She has worked across a wide range of clients including Nuffield Health, British Cheese Board, the Food Standards Agency and the British Red Cross. Jessica is well known for being fast, organised and very dedicated to her projects, with a strong drive to ensure outstanding results.

Jessie Woelke

Jessie is a brand development specialist with extensive experience working internationally within advertising, brand and retail, including Ogilvy & Mather, Unilever, GSK, Weleda and Tesco. Well known for her belief in the power of a great brand, Jessie enjoys nothing more than developing and managing consumer brands, working from when there is just a speck of an idea through to getting the finished product on shelf.

Kate Scammell-Anderson

Kate is a brand and marketing strategist who loves solving clients’ challenges. Purpose and data-driven, she has over 20 years of experience in designing and leading strategic marketing projects, to optimise brand and marketing performance. Working across a broad range of industries and brands including The Adecco Group, Cobalt Recruitment, HSBC and The AA, Kate has honed the application of her creative, analytical and strategic thinking to deliver solutions that consistently drive strong results.

Liz Forder

Liz is a highly accomplished marketer who honed her skills in a 15-year career at Mars before moving into consultancy. She is a committed and engaging team player with very strong leadership, facilitation, and communication skills. Liz has experience with leading global B2B and B2C clients including BT, Marks & Spencer, Shell, Legal & General, Boots, Merlin Entertainment and Tesco. She is passionate about helping clients achieve their potential.

Michelle Solomon

Michelle is a brand and communications strategist with experience working for blue chip companies, government bodies and national charities, including E.ON, Severn Trent, National Grid, Shelter, Food Standards Agency and British Red Cross. With a degree in psychology, Michelle likes using her skills to identify what drives and motivates customers and colleagues. Charming, tenacious and persistent, Michelle is passionate about customer experience and enjoys facilitating workshops to unearth actionable insight for clients.

Natalie Richards

Natalie is a highly experienced brand strategist and expert facilitator who has worked for a wide range of corporates, national charities and government organisations. Intuitive, pragmatic and creative, Natalie enjoys working collaboratively with clients to shape big thinking. She is a master practitioner in neuro-linguistic programming and behaviour change. Her client experience includes Johnson & Johnson, Waterstones, Bollinger, Lloyds TSB, Barnado’s, Shelter and the Food Standards Agency.

Nicky Whitfield

Nicky is a strategic marketer passionate about marrying human truths with strategic marketing thinking, business understanding and creativity. Nicky held marketing roles at Unilever, Tetley Tea and United Biscuits, and as a consultant has worked across diverse business sectors on clients including Shell, AXA, Astra Zeneca, Unilever, and T-Mobile. She is known for her clear strategic vision and enabling the businesses and people she works with to unlock their full potential.

Kim Smith

Kim is our business operations manager, keeping everything running smoothly. She works closely with the team, putting operational excellence at the core of all our activities. Kim has extensive experience in installing structures and processes to support the running of a business, the people within it and the overall client experience. She is a true team player and an adaptable strategic thinker, unafraid of change. Kim’s passion is to aid business growth and productivity through efficient and smart business solutions.

Tom Partridge

Tom heads-up our business development and marketing, working with the team to drive the business forward. He is responsible for ensuring we’re well known for what we do and how we do it, or as we like to call it ‘The Blue Feathers Way’. He brings a wealth of experience at a senior level in global investment banks, including Credit Suisse, Deutsche Bank and RBS. A Chartered Accountant by training, Tom enjoys supporting the team to ensure we remain best in class.

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